Shopify Vs Squarespace

I get a lot of questions from clients about the differences between Shopify and Squarespace and which would be better for them. The answer is that they are both great, and have pros and cons depending on your needs and wants. I think the first question you want to ask yourself before choosing one over the other is, how many products am I selling and how custom do I want my site?

I've put together a quick list of the differences between these two website platforms.


  • Shopify is great if you have a lot of products to sell. Especially if any of these products have customization or many different variants.

  • They offer a lot more options for plug-ins (apps) for customization, such as recently purchased pop-ups and item customizations. Some are free and others cost extra monthly.

  • Shopify’s overs free themes to choose from, but the more intuitive ones are extra. Most are from $100-$200.

  • Shopify is limited with its layouts. You are pretty much confined to the theme home page layout and internal pages either have to be hardcoded or use very simple layouts. Of course, there are ways we can really customize the look of each page using Shopify apps, but the good ones cost extra monthly.

  • The backend of the site is very detailed and you can utilize advanced inventory and shipping options, as well as see detailed analytics about your products and customers.

  • Currently, plans start at $29 per month.


  • Squarespace rules for small businesses offering services or showing off a portfolio.

  • It is great for smaller e-commerce sites with limited product options.

  • Templates are included with hosting and they are very customizable. You can change the layouts for every page!

  • Extra plugins are available through outside developers for a small fee.

  • Currently, basic commerce plans start at $26 per month.

  • *Perk - If I start the website for you, you will receive 20% off your first year of hosting.

Both sites offer:

  • Paypal and Credit Card payments

  • Blogs

  • Built-in analytics

  • Automatic discounts and codes

  • Gift cards

  • Social media integration

  • Modern templates

  • Secure checkouts


As always, let me know if you have any questions or comments. Ready to get started? Send me a message!


Hi, I’m Lindsey!

Squarespace Expert. Web Designer. Work at Home Mom. And Owner of Hello Pixel. It’s nice to meet you!